Online Manager for the promotion of tourist products

Profession will appear after 2025
01
Tourism

A specialist who, with the help of modern internet tools, promotes tourism products in the market in order to reach more potential customers. He is engaged in development and content content content of websites, search for ways to increase popularity, website traffic and user activity. Carries out monitoring and analysis of tourist services sales, carry out activities to promote tourist services.

Professional novelty: promotion of tourist product on the Internet with the possibility of his detailed study, booking and payment for the tour.

Key competences:

  • knowledge of web design, marketing and advertising in the Internet space.
  • knowledge in the field of tourism and promoted tourist product, geography, history and cultural heritage.
  • knowledge of the basics of market economy and market conditions.

Over-professional skills

Multiculturalism is the preservation and development in a particular community (state or enterprise) of the cultural characteristics of the people there. Multiculturalism and multilingualism at the enterprise involves not only the consideration of national or religious cultures, but also cultures of thinking, psychotypes, communications and individual characteristics.


The modern world is becoming global at a rapid pace. Already now is no exception a company in which specialists who are born or reside in different parts of the earth work. The policy of multiculturalism and multilingualism sets the vector for the interaction of dissimilar people: not to conflict, but to recognize each other.


The changes taking place today pose new, unprecedented hitherto challenges. It is generally recognized that the most effective solutions are born at the intersection of different areas of knowledge, approaches, and cultures. The most effective teams include people with different characteristics of thinking, psychology, distribution of roles in the team. Multicultural teams will be able to find effective unusual solutions and even solve problems that still cannot be solved.

skill

Multilingualism and multiculturalism

They understand customer focus as the ability to work with customer requests, the ability of the company and employees to timely determine the desires of customers in order to satisfy them with their products or services with maximum benefit. This competency has become critical to the success of companies, competition for consumers is growing all the time, and all employers want to see customer-oriented employees. In the second half of the 20th century, the concept of an internal client appeared, i.e. an intermediate consumer located further along the production chain within the same company. Possession of this competency allows you to accurately understand the client’s request and offer the most suitable solution for him, as well as to build the production and service process more rationally, eliminating the stages that are not important for the client.

skill

Customer focus

Intersectoral communication consists in understanding technologies, processes and the market situation in various related and non-adjacent industries, cross-functional and cross-disciplinary interaction. More and more advanced products are created at the junction of different industries and specialists need the ability to understand several areas of knowledge at the same time. This competency allows you to learn faster, take the best from different fields, and through this mutual enrichment, ensure development within your field. Those with such competence can create unexpected, unique, breakthrough solutions.

skill

Intersectoral communication

Skills of artistic creativity, the ability to express feelings and emotions in figurative forms, the ability to create your own artistic images, the presence of a developed aesthetic taste. In the future, robots and machines will replace humans in many areas.

The only sphere that is not yet available to machines is the sphere of creativity. Specialists with creative skills will gain an advantage in almost all areas of business.

The emerging trend of personification and individualization of goods and services will continue to develop and the day is not far off when all goods and services will become as personalized as possible. Accordingly, the demand for new creative forms of advertising and marketing that take into account the individual characteristics of the consumer will increase.

skill

Artistic creativity

The ability of a specialist to combine (summarize) particular facts into a big picture, build hierarchical levels for understanding various situations (economic, political, business) and making long-term decisions. An important quality is the understanding of how a change in one element will subsequently affect other elements.

The importance of systemic thinking is increasing due to the acceleration of changes in life, the need to learn new professions, as well as the growing interpenetration of various areas in each other (social networks, economics, politics, production, etc.).

Specialists with systemic thinking skills will be able to solve such problems, make strong long-term decisions in the context of rapid changes in the economy, diagnose large technical and social systems, make decisions on eliminating the root causes that hinder development, and this skill will allow for the integration of various project teams into a single working organism.

skill

Systemic thinking

Project and process management includes the ability to focus on the project goals, the ability to competently plan and organize team actions for the effective implementation of tasks, the ability to assess existing risks and opportunities for all parties to the interaction. A specialist who has this skill knows how to properly organize the work on the project within the specified funding framework, and is able to correctly distribute the work in order to meet the deadlines set by the project. such a specialist is constantly learning something new, is not afraid to make mistakes, is able to generate new effective ways to solve problems and tasks. the demand for specialists with knowledge and tools in the field of project management will increase, as project activities are considered by companies as the most important factor in their effective development
skill

Project and process management

Educational institutions

education

University of International Business

https://uib.kz/missiya-universiteta/

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education

Kazakh National University. Al-Farabi

https://www.kaznu.kz/ru

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education

Kazakh University of Economics, Finance and International Trade

https://kuef.kz/ru/about/

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education

University of Foreign Languages ​​and Business Career

https://ydu.kz/

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education

Pavlodar State University named after S. Toraigyrova

https://tou.edu.kz/ru/

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Companies in which this profession may be in demand

education

LLP "International travel company" Complete Service "

http://complete.kz/

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education

LLP Tourist Center "Golden Caravan"

http://goldcaravan.kz/

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education

LLP "Turkestan Elite Tour"

http://www.elittour.kz/

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education

Kan Tengri Expeditions LLP

https://kantengri.kz/ru/

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education

LLP "International Travel plus"

https://www.itplus.kz/

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education

Time Fly Travel LLP

https://tft.kz/

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